The new branding covers socks made with LYCRA or LYCRA T400 fibre and includes LYCRA Soft Comfort socks and knee-highs and LYCRA SPORT socks and knee-highs.
In addition, Invista has also announced a refreshed brand identity with a new name for its LYCRA Energising socks to LYCRA Energy socks. The first socks showing these new LYCRA fibre brandings will be in stores within the next few weeks.