The new structure will see Premi?re Vision Inc. take over from France Ligne, the company headed up by Laurence Teinturier, which has supported Premi?re Vision in the region for the past 12 years.
Premi?re Vision Inc. will also be in charge of marketing and promotion for Direction by Indigo, following the purchase of this textile-designs show by Premi?re Vision in 2008.